Hispanic Field Marketing
Hispanic Entertainment Marketing
Hispanic Event Marketing and Sampling
Hispanic Shopper Marketing
Hispanic Nightlife Marketing
Hispanic Shopper Marketing

Welcome to Mercury Mambo, a Hispanic Shopper Marketing, Experiential Marketing, Sales Promotions, and Branding Agency.

We deliver targeted Hispanic marketing strategies for some of the most recognized brands in today’s market – at the point where commerce and culture collide. Our expert understanding of our audience informs every decision, from our dynamic retailtainment tours to our award-winning in-store and trade marketing campaigns.

All this—and we can mambo too.

Hispanic Shopper Marketing

We define shopper marketing from a Latino POV. Our definition is grounded in not only a deep understanding of shopper behavior, but more importantly grounded in an ownable, relevant insight that, when activated, has the power to motivate purchase.

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Grassroots and Field Marketing

The ancient Chinese philosopher Confucius once said…“Tell me and I’ll forget. Show me and I may remember. Involve me and I’ll understand”. This statement holds true for all consumers but we have found it to be particularly true for Hispanic consumers. We know that 20 years ago, 3 ads reached 80% of the people, today it takes 150.

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Nightlife Marketing

Mercury Mambo knows the nightlife scene... from legendary bars on Dykman in Washington Heights, NYC to the growing luxury club scene in north San Antonio brought on by the Mexican national influence to the mega clubs in Los Angeles.

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Interactive and Social Media Marketing

There are 23 million Hispanics online in the U.S. This makes online and social media an important channel to include in your Hispanic marketing mix.

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