Fox’s new Spanish-language network MundoFOX is hitting the road this summer with an entertainment tour to engage with viewers where they live. The Conexion en Vivo Tour, announced July 3rd will feature musical acts, games, prizes, and appearances by “the network´s top emerging talent.” “We don´t want to introduce the public to the brand, we [...]
Oxtail. It’s What’s For Dinner
If oxtail, or rabo de buey, isn’t in your refrigerator just yet, you might want to start looking up some recipes for it. Leading supermarket retailers are now expanding their meat section to include fish heads, chicken feet, and tripe, among other proteins. Due to the increasing demand for ethnic food products by foreign-born consumers, [...]
Univision and Xbox 360 Live Gold: Not Quite Looking Like the Golden Idea…or so we thought
Mambo Interns – Our Take A surprising venture was announced this week from Univision Communications that has sparked the question: What exactly was the thought behind this decision and was it fully thought through? Univision Communication announced the launch of UVideos, the new digital network of the best in Hispanic programming as an application on [...]
Hispanic TV Exploding In 2012
This year, so many Hispanic vehicles are coming to U.S. broadcast television there can be no question that marketers have seen the future and it’s Latino. This, of course, has everything to do with the tremendous sales growth Spanish-language TV has seen in 2011-12. “The reported 2011/2012 upfront numbers were $1.75 billion for Univision, and [...]
Ricky Martin Stars In Glee’s Latin Episode
Tonight on Fox’s hit musical show Glee, Ricky Martin will guest star as “The Spanish Teacher.” The largely anticipated episode is the latest major network television nod to the growing influence of Hispanic culture on mainstream television. As we discussed two weeks ago in a post on CBS’ new Rob Schneider sit-com Rob, the time [...]
Five Latino Ads In 2011 That Made Us Stand Up And Cheer
Let’s take a look at our top five favorite Hispanic ads from 2011, the year of Latino Marketing. Powerade “Chicharito” Early in the year, controversy over BBC auto show Top Gear, which runs in the U.S. on cable network BBC America, ensued when hosts made disparaging remarks towards Mexicans during a review of a Mexican [...]
Hispanic Women Poised To Be World’s Most Powerful Online Consumer
A November 2011 study from Nielsen called Women of Tomorrow: US Multicultural Insights states Women of all ethnicities use media in similar ways, with one key exception: smartphones. Just 33 percent of Caucasian women have a smartphone in their household, compared to penetration rates in the 60s for women of other ethnicities. In fact, Hispanic [...]
Carnicerias – A Taste of Hispanic Culture
A look at carnicerias (meat markets) and the role they play in Hispanic-American culture. Recent demographic studies indicate that one out every six people in the U.S. will be of Hispanic origin by the year 2012. Hispanic immigrants from Mexico, Central America, South America, and the Caribbean have settled in all parts of the United [...]
Se ha convertido Austin: en la capital mundial de la cumbia?
FOM (Friend of Mambo)’s Paul Saucido of the Saucido Slant posted his first great article (of many to come) for LaBandaElastica.com. Friday night in Austin. Downtown Red River, with my buddy Matt, we hit Creekside Lounge for Peligrosa All-Star’s monthly set. Creekside, a rundown punk, waste-iod bar got lit up that night with the sounds of hip-hop, [...]
Perspective: Mexican weddings vs. American weddings
Image by dnudson via Flickr It was 1991 when Father of the Bride was released, and from that moment on, the idea of what my wedding day should be like began forming in my mind. I pictured a fabulous outdoor wedding in a beautiful tent with an incredible band. I would have ice sculptures, gorgeous [...]
Stay In Touch
Keep up to date with our blog posts and articles by entering your email address or subscribing to our RSS feed.
Facebook
Twitter
