From San Antonio Express News: Tejano star Emilio Navaira remained in a fight for his life Monday, a day after suffering critical injuries when his tour bus crashed on a Houston highway. “There is a chance he may not make it. You have to acknowledge that,” Dr. Alex Valadka, a neurosurgeon treating Navaira, said at [...]
Israel Lopez, Inventor of the Mambo, dies at 89.
Israel Lopez, the Cuban bassist and composer who is credited with inventing the style of music known as the “Mambo”, has died at the age of 89. Lopez, who was known to all by his nickname “Cachao”, passed away at Coral Gables Hospital as the result of complications from kidney failure. Considered one the most [...]
El arte por el arte
Mercury Mambo worked closely with artists Christina Sosa and Joe Bravo as they judged art submitted for the Dr Pepper Sabrosura art contest. Although these Mexican- American artists are natives of Texas and California, their heritages have proved a real influence in their works. This can be clearly seen in Sosa’s “Mi Loteria” collection and [...]
Are you in the Loop??
Latino Loop keeps mambitos in the know of the occurrences of the Latino community, media, and advertising industry. Here are some of this week’s facts to keep you in the loop: Telefutura posted double-digit growth in all key primetime demos during February sweeps over the same period last year, with 13% growth among Adults 18-34. [...]
Reconstructing the Mambo – Demolition Comes First
When starting any reconstruction process, the demolition comes first. In my experience, this usually means a bunch of folks coming in with sledgehammers and knocking down the parts of the building that aren’t slated to be reused. Very quickly. The next step is to load all the demo’d material into a dumpster and have it [...]
Green Reconstruction of the New Mercury Mambo Offices
Lots of folks at The Mambo are obsessed with all things green. When we outgrew our office on the east side of Austin and knew we were going to be renovating a new building for us to move into, we were certain of one thing – we were going to make the new building as [...]
Fairs and Marathons all in the same weekend!
Okay , so this is the first blog entry I have every written, but I found it necessary to let you know what the Mambo has been participating in on their spare time, and both events came crashing down on the same weekend. The Mambo has been volunteering their time promoting Feria Para Aprender, an [...]
Social Media learns how to Mambo
Social media, one of my passions, is finally recognizing its need to open up to Latinos. Just this week… Facebook added Spanish functionality to its website. Although, Myspace, THE social hub that Latinos visit most often, added español last year. On another note, quepasa.com, another growing Latino social network, is moving its headquarters to Austin, [...]
Happy Valentine’s Day from the Mambo!
Just wanted to say Happy V-day to our favorite person in the world…YOU! Emily (the V-day love bug) and Carmen exchange Valentines.
Research is Proving What We Know to be True!
A new survey just out by the Advertising Research Foundation revealed that “in-person events” can increase purchase intent as high as 52 percent! The study defined “in-person events” as brand-sponsored events including sports championships, walkathons and theme parks. While these “brand experiences” drove purchase intention from 11 percent to 52 percent among consumers, researchers indicated [...]
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